Apple has recently announced the App Store Small Business Program which offers a reduced commission rate of 15% down from 30% on paid apps and in-app purchases for developers who make less than $1 million USD annually through the store. Starting January 1st, 2021, developers making less than $1 million annually will automatically receive the 15% commission rate. When a developer makes over $1 million they will start paying the full 30% commission rate on all revenue. This move from Apple is squarely targeted at appeasing regulators and the wider developer community who have criticized the company for their large commissions.

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